[Online learning] Marketing and Advocacy, Serving People with Disabilities

Upcoming Online Learning

[eCourse]Improving Library Services to People with Disabilities” begins October 24. 1.2 CEUs are to be earned upon completion of this course.

Registration: $150 for ASCLA members; $195 for ALA members; $230 for non-ALA members; $120 for student members and retired members

It has been more than 25 years since the passage of the Americans with Disabilities Act that outlawed discrimination against people with disabilities in the United States.  Libraries have responded with a variety of initiatives.  All libraries have a plan for serving people with disabilities, whether it is installation of ramps or creation of special needs story times.  But improvements are always possible. More information here.

[Webinar]Marketing and Advocacy: Explaining Libraries to Elected Officials” is offered on November 10, 2-3pm CST.

Registration: ASCLA members: $40; ALA members: $50; ALA student & retired members: $25; Non-members: $65; Group rate: $99 single login, $38/person multiple logins. (min. 2 people)

Marketing and advocacy go hand-in-hand. Advocacy is telling your library’s story. Those who influence funding for libraries cannot make informed decisions if they do not understand the scope of your mission. Most librarians haven’t practiced the political skills needed to work with various community leaders. At times their interests may seem to conflict with your library. How do you advocate without lobbying? This session explores how to easily market your library to elected officials. No secret handshakes or big budgets needed. More information here.

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